This whole venture of researching ways to leverage my small money to make a bigger impact is starting slowly, and I wish that weren’t the case. I’m temporarily too broke to pay for subscriptions to the magazines I should be reading, so this post will be a simple venture in my own brain, based on few good sources, but much deep thinking. So here we go…
How does it feel to make a $10 donation? That depends, I would say, on how big the fund is that you are donating to. Let’s say I’m donating to a club bake sale to raise money to send the club to a conference in D.C. I actually would feel pretty good about those $10. But how about when you donate $10 to a large fund, such as the American Red Cross? If those $10 feel rather pathetic, I can’t say I blame you. Truth be told, I sometimes feel worse after donating only a few dollars than the times I donate nothing at all. I know it’s irrational, but I suppose I hate feeling like my donation made little difference.
Here’s my first idea, then, for making those measly $10 get farther: Donate through a gift-matching fundraiser. From what I can tell, lots of major organizations participate in gift-matching grants, so that every time an employee donates, the organization matches that donation. I can’t imagine a much better deal than having your donation literally DOUBLED.
But gift-matching doesn’t only happen through your place of employment. In times of crisis, as has been the case since Hurricane Sandy, often times cities, towns, local businesses, and large corporations such as cell phone companies will match donations of anyone who donates through them.
The ultimate benefit of gift-matching is not that your donation went farther, but you had a hand in raising the donation level of a large organization. Any time I can get big businesses to give back I will be proud, even if it’s only $10.
This post is part of my series on Leveraging Small Dollars for Big Impact